Topical thought.
The Buyer's Journey
A step-by-step model of the stages and content required to move a strategic decision maker to purchase.
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Dec 18
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Filed under: Careers, Opportunities.
Babcock & Jenkins, B-to-B Magazine’s runner-up for 2006 Direct Marketing Agency of the Year, is experiencing rapid growth and needs a strong Marketing Director to Read the full article…
Dec 3
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Filed under: Relationship Marketing.
Like every facet of business today, marketers are being asked to do more with less, stretch resources and prove positive bottom-line impact. Testing your programs Read the full article…
Dec 3
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Filed under: Relationship Marketing.
As marketers we strive to deliver the best results for our clients on their campaigns. E-mail marketing in particular has become a tricky business, and Read the full article…
Dec 1
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Filed under: Marketing Life.
Everyone loves a good costume party. Check out these pictures from Halloween at Babcock & Jenkins. Part of the B&J team. Can you spot the Read the full article…
Lauren
VP of Strategic Planning
Eric
Media & Analytics
Colin
Creative Director
Joshua
VP Technology
Denise
President
Julie
VP Creative
Carmen
Social Media & Content Strategist
