Mar 24
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Filed under: News and Events.
We had a great time at SxSW this year. Our presentation (iPhone Development for Experienced Web Developers) was standing room only, and we had lots Read the full article…
Topical thought.
The Buyer's Journey
A step-by-step model of the stages and content required to move a strategic decision maker to purchase.
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Mar 24
By:
Filed under: News and Events.
We had a great time at SxSW this year. Our presentation (iPhone Development for Experienced Web Developers) was standing room only, and we had lots Read the full article…
Mar 13
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Filed under: Relationship Marketing.
In case you’re like me and want to skip to the good part about marketing segmentation to reach technical decision makers (TDMs) and technical influencers Read the full article…
Mar 12
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Filed under: Relationship Marketing.
Being in the marketing department during a budget crisis is like being a cornered fox in a foxhunt. All eyes are on your next move. Read the full article…
Mar 4
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Filed under: News and Events.
View this month’s 30-minute Agility Webcast, where I share our top five recommendations for marketing success in 2009. You’ll hear insights from analysts at SiriusDecisions Read the full article…